ALEX S. YU creates colourful and minimal garments that explore the fine line between reality and fantasy. His aesthetics rollick the happy emotions of childhood, nostalgia and wanderlust; and ponder the very definition of femininity in a modern, quirky way through garments. He is trained at Blanche Macdonald Centre in Vancouver and then furthered his education at the prestigious London College of Fashion in the United Kingdom. He launched his label, ALEX S. YU, in September 2014 after winning the Emerging Designer of the Year award sponsored by Niche Magazine in which the prize was a show at Vancouver Fashion Week. He has since showed at Vancouver Fashion Week for five seasons and is the most recent winner of the annual Nancy Mak Award during the SS2017 season.
ALEX S. YU创造了富有趣味、简约的服装,探索现实与幻想之间的最佳界限。 他对美的理解扰动了欢乐的童年、思乡之情和旅游的心情; 并通过服装以现代离奇的方式思考女性气质的定义。他在温哥华的布兰奇麦克唐纳中心接受培训,然后在英国著名的伦敦时装学院继续深造。2014年9月,他获得了由Niche杂志主办的年度新锐设计师奖,并在温哥华时装周上发布了品牌ALEX S.YU。他已参加了五届温哥华时装周,并且是一年一度的Nancy Mak大奖2017春夏系列的最新获奖者。